Creative Impact Unpacked: Is Sport Incompatible with Marketing Effectiveness?

Hosted by Cannes Lions Official Programming

A side event at Cannes Lions International Festival of Creativity 2026, Cannes, France.

Time: 15:45

Venue: The Forum, The Rotonde, The Forum, The Rotonde

A community meetup hosted by Cannes Lions Official Programming at The Forum, The Rotonde, on Tuesday (June 23) during Cannes Lions 2026, focused on sports and measurement & data. A Cannes Lions festival pass is required.

Access: festival pass

Speakers & agenda

Jill Kramer, CMO (Mastercard)

Zena Arnold, CMO (Sephora US)

RSVP / details