Making Things That Make Things
Hosted by R/GA
A side event at Cannes Lions International Festival of Creativity 2026, Cannes, France.
Time: 11:45
Venue: Rotonde Stage, Palais des Festivals, Cannes
R/GA presents a framework for sustaining creativity in AI-enabled production environments.
Access: festival pass
Speakers & agenda
Nick Pringle, EMEA Creative Lead (R/GA) — Making things that make things
Tiffany Rolfe, Global Creative Lead (R/GA) — Making things that make things