Making Things That Make Things

Hosted by R/GA

A side event at Cannes Lions International Festival of Creativity 2026, Cannes, France.

Time: 11:45

Venue: Rotonde Stage, Palais des Festivals, Cannes

R/GA presents a framework for sustaining creativity in AI-enabled production environments.

Access: festival pass

Speakers & agenda

Nick Pringle, EMEA Creative Lead (R/GA) — Making things that make things

Tiffany Rolfe, Global Creative Lead (R/GA) — Making things that make things