The Distinctiveness Gap

Hosted by afriCANNES

A side event at Cannes Lions International Festival of Creativity 2026, Cannes, France.

Time: 16:15–16:35

Venue: DEPT Secret Garden, 5 Rond-Point Duboys d Angers, Cannes

A private session with African and diaspora industry voices on distinctiveness in branding.

Access: invite only

Speakers & agenda

Addy Awofisayo, Head of Music for Sub-Saharan Africa (YouTube)

Ben Williams, Global Chief Creative Officer (DEPT)

Bernard Kafui Sokpe, Co-founder & CEO (Jambo Spaces)

Chika Uwazie, Media founder & author (Afropolitan)

Kofi Turkson, COO (My Runway Group)

Kojo Marfo, Founder (My Runway Group)