Media & Advertising at Cannes Lions 2026

Every Media & Advertising side events around Cannes Lions International Festival of Creativity 2026, curated for AI and tech executives by Chief in AI.

• Welcome Reception: Setting the Stage — Fluent, 16:00, Carline
• The AdTech Chill House — Opti Digital, 09:30, AdTech Chill House
• The Media Odyssey Podcast: Cannes Edition — BBC Studios, 16:00, BBC Studios HQ
• VIP Salon with BBC Studios & Evan Shapiro — BBC Studios & Evan Shapiro, 20:00, BBC Studios HQ
• Digiday Brand Leaders Dinner — Digiday, 19:00, Le Cirque
• Kantar: Creative consequences — Kantar, 14:30, The Kantar Content Studio
• Adform Cannes 2026 — Adform, 09:00, Venue Confirmed on RSVP
• Leadership Voices Live (with CVS Media Exchange) — ADWEEK, 13:25, ADWEEK House
• The Future of Media, Sports and Community — ADWEEK, 15:55, ADWEEK House
• Psychology of a shopper and the rise of agentic commerce — Amazon Ads, 14:00, Amazon Port
• Beet.TV Leadership Sessions in partnership with Viant — Beet.TV, 13:00, Salon Dinard, Hotel Barrière Le Majestic
• Commerce Media Has a Ceiling. Here's What Breaks Through It (with Fluent) — Beet.TV, 14:00, Salon Dinard, Hotel Barrière Le Majestic
• From Discovery to Conversion: Reframing the Role of Last-Mile Media (with Uber & Publicis) — Beet.TV, 15:00, Salon Dinard, Hotel Barrière Le Majestic
• Who's Actually Building the Next Phase of Commerce Media? (with Fluent) — Beet.TV, 14:00, Salon Dinard, Hotel Barrière Le Majestic
• What I Learnt Changing Sides in Advertising — Cannes Lions Official Programming, 14:00, Basement Stage, The Palais
• No Slides Just Signals: Telecom, Media and Entertainment Brunch (with Meta) — Deloitte Digital, 14:00, Deloitte Digital Apartment
• Basis at Cannes Lions 2026 — Basis, 09:00, Basis Oasis
• WP Studio at Cannes — Washingtonpost, 09:00, WP Studio
• Axios House at Cannes 2026 — Axios House, 09:00, Port de Cannes Yacht Row
• Walmart Connect at Cannes 2026 — Walmart Connect, 16:30, Hôtel Barrière Le Majestic
• Adform @ Cannes Lions 2026 — Adform, 09:00, Venue Confirmed on RSVP
• Microsoft Gardens — Microsoft, 09:00, Ondine Cannes
• T-Mobile Advertising Cabana at Cannes Lions 2026 — T-Mobile Advertising Cabana, 09:00, T-Mobile Cabana
• Maison New Digital Age — Newdigitalage, 09:00, Maison NDA
• RTL Beach at Cannes Lions 2026 — Rtlbeach, 09:00, La Môme Plage
• Cannes Adtech Kickoff Lunch — Limelight, 13:00, Beefbar, Hôtel Barrière Le Majestic
• Get Real! by JCDecaux, Displayce & VIOOH — JCDecaux, Displayce & VIOOH, 14:00, Yacht Nela, Jetée Albert Edouard
• SIGNAL at Cannes — Experiencesignal, 09:00, Hotel le Suquet
• Viant: Why CTV Investment Deserves Better Than Reach and Frequency & Why Attention Is the New Currency of Advertising Intelligence — Viant, Beet.TV, 13:00, Le Majestic Hotel
• Argentina vs Austria Watch Party — Nielsen x MediaLink, 18:30, Hotel Martinez - Nielsen Media Intelligence Hub
• The New Attention Playbook — Nielsen x Axios, 14:00, Hotel Martinez - Nielsen Media Intelligence Hub
• The Haven by Human: From Shelf to Screen— Commerce Media Without the Fraud — 614 Group, 14:00, 2 Rue des Serbes
• Gelato on the Croisette — The Media Trust, 00:00, Niva Gelateria Italiana
• Nielsen at Cannes — Nielsen, 00:00, Hotel Martinez - Nielsen Media Intelligence Hub
• Media Planning Leaders Lunch — Guideline AI, 12:00, Guideline.AI House
• From Shelf to Screen — Commerce Media Delivered — 614 Group, MJ Growth, 14:00, Basis Oasis 42 Boulevard de la Croisette, Floor 5
• BBC Studios: The Media Odyssey Podcast — BBC Studios, 16:00, BBC Studios
• The Sound of Fandom — SiriusXM Media & AdsWizz, 15:30, FQ Beach, Hotel Martinez Beachfront
• Pass It On: A Pass the Mic Luncheon at La Guérite — SiriusXM Media & AdsWizz, 12:00, La Guérite, Île Sainte-Marguerite, Cannes
• Bloomberg Media @ Bobo Bistro — Bloomberg Media, Bobo Bistro
• Chase at Cannes — Chase Media Solutions, La Croisette Lounge
• Samba Media Intelligence Lounge — Samba TV, Samba Media Intelligence Lounge
• Beet.TV Leadership Sessions — Beet.TV, Salon Dinard, Hotel Barrière Le Majestic
• The Women in Programmatic Network – Women's Leadership Breakfast — EX.CO, 09:00, EX.CO HQ
• Comcast Advertising Happy Hour with Universal Ads and Xumo — Freewheel, 17:00, FreeWheel Beach
• Fireside Chat: How Audience Strategy Can Create Unique Value for Both Subscriptions and Advertising Teams — Press Gazette, 14:10, Equativ Yacht
• Panel: Who Controls Discovery in the Age of AI and What Does This Mean for Brands and Publishers? — Press Gazette, 15:10, Equativ Yacht
• Press Gazette Yacht at Cannes — Press Gazette, 14:00, Equativ Yacht
• Commerce Connections Welcome Drinks — SMG, The Drum & Koddi, 14:00, Mr Nakamoto at the Mondrian
• Mobile Roundtable — T-Mobile Advertising Solutions, 14:30, T-Mobile Terrasse
• Monday Happy Hour — T-Mobile Advertising Solutions, 16:00, T-Mobile Terrasse
• Welcome Drinks — UK Advertising / Advertising Association, 17:00, Location TBC
• The Emotion Economy of Social Media — WACL (Powered by Propeller), 15:45, WACL Empower Café
• The Flexibility Imperative: Unlocking the Future of UK Advertising — WACL (Powered by Propeller), 11:15, WACL Empower Café
• Connected commerce: buy the feeling — Walmart Connect, 11:30, FQ Beach @ Hôtel Martinez Beachfront
• Roundtable & Networking Lunch – The 2026 Roadmap for Ad-supported Streaming in Europe — Wurl, 12:00, Cabana Row (Cabana #16)
• Women in Retail Media Brunch: The Art of Connection — Women in Retail Media, Moloco, 09:30, The Moloco Penthouse
• World Woman Foundation: Cannes Agenda Panels — Worldwomanfoundation, 13:00, Hotel Splendid, Cannes
• LBB Presents: The Infinite Stage: How Media Owners are Powering 2026's Most Creative Work — Little Black Book (LBB), 12:30, LBB & Friends Beach
• Retail Media Networks: The Third Wave of Advertising — Instacart, 11:30, Brand Innovators Showcase Stage
• WP Executive Roundtable Lunch: Creator as Authority — Washingtonpost, 12:00, WP Studio at Cannes
• SiriusXM Media & AdsWizz @ Cannes Lions 2026 — Siriusxm, 09:00, SiriusXM Media & AdsWizz Cabana, Cabana Row (waterfront), Cannes
• UK Advertising Welcome Drinks — Advertising Association, 17:00, TBA
• Breakfast & Panel: The Unconsidered Channel — Fluent, 09:00, Belle Plage Beach Club
• Good Business Hub at BOBO Bistro — Bloomberg Media, BOBO Bistro
• Uber Advertising Villa — Uber Advertising, Uber Advertising Villa
• Uber Vesuvio Pizza Window Takeover — Uber Advertising, 01:00, Vesuvio
• Freewheel at Cannes Lions 2026 — Freewheel, TBA
• Infillion at Cannes Lions 2026 — Infillion, TBA
• Seedtag at Cannes Lions 2026 — Seedtag, 09:00, La Perle
• NielsenIQ at Cabana 1 — NielsenIQ, 09:00, Cabana 1, Cabana Row
• mediasense at Cannes Lions 2026 — Media-Sense, 19:30, Venue Confirmed on RSVP
• Networking Event – A Moment for Us: Adtech Marketing & Comms Social — Wurl, 16:00, Cabana Row (Cabana #16)
• Retail Media Couples Therapy — Retail Media Couples Therapy, 17:00, Cave Gencel — Wine Cellar & Bar.
• Comcast Advertising Happy Hour at FreeWheel Beach — FreeWheel & Comcast Advertising, 17:00, FreeWheel Beach, Plage Goeland
• StackAdapt at Cannes — StackAdapt, Private venue overlooking the Croisette
• LUMA Partners Cannes Reception — LUMA Partners, 19:00, Cannes (TBC)
• TWIPN Womens Leadership Breakfast — EX.CO & IntentIQ, 09:00, EX.CO HQ
• World Woman Foundation: Opening Red Carpet Celebration — Worldwomanfoundation, 19:00, La Scène des Artistes, Cannes
• NIelsen x FOX: Turning Passion into Performace — NIelsen x FOX, 11:30, Hotel Martinez - Nielsen Media Intelligence Hub
• Advertising in the Age of AI — OpenAI, 11:15, Debussy Theatre
• Unscripted: How Stories Earn Attention — iHeartMedia, 16:00, Rotonde Stage
• FreeWheel: Full Velocity — Winning at the Pace of AI — FreeWheel & McKinsey, 10:15, FreeWheel Beach, Plage Goeland
• The Trade Desk Roundtable: Premium Placement — The Trade Desk, 11:30, Sport Beach, La Plage du Festival
• How to Survive the AI Revolution — Wildflowers of London & TWIPN, 16:30, Verve Cafe
• Trusted Audio: Podcasts as the New Frontier for News — BBC Studios & World Media Group, 15:00, BBC Studios HQ
• A Seat at the Worlds Table — BBC Studios & Expedia, 18:30, BBC Studios HQ
• Add to Cart: Commerce, Content, and the Moment of Conversion — 3CV, 15:00, La Plage 3CV, Cannes
• The Power of Convergence: Maximising Impact Across Linear TV and CTV — Adform, 14:00, Location TBC
• Business of News — ADWEEK, 14:00, ADWEEK House
• Commerce Morning in Cannes — ADWEEK, 08:15, ADWEEK House
• Creativity Under Pressure: Making Work That Actually Works — Advertising Association, 09:30, Little Black Book & Friends Beach
• The Race to Reinvent Retail Media — ADWEEK, 10:20, ADWEEK House
• The Store as Stage: Reinventing the Shopper Experience — ADWEEK, 09:50, ADWEEK House
• Beet.TV Beach Party with Yahoo! — Beet.TV (with Yahoo), 17:30, Hôtel Martinez Beachfront
• Beet.TV Leadership Sessions in partnership with Chase Media Solutions — Beet.TV, 14:00, Salon Dinard, Hotel Barrière Le Majestic
• Beet.TV Leadership Sessions in partnership with The Trade Desk — Beet.TV, 11:00, Salon Dinard, Hotel Barrière Le Majestic
• Smarter Storytelling: Data, Premium Video, and the New Pharma Playbook (with Swoop) — Beet.TV, 10:00, Salon Dinard, Hotel Barrière Le Majestic
• The New Age of AI: A Beet.TV Leadership Summit — Beet.TV, 15:00, Salon Dinard, Hotel Barrière Le Majestic
• Building Iconic Brands Through Authentic Partnerships: From Creators to Commerce — Brand Innovators, 10:30, Armani Caffè
• From Reach to Relevance: How Cultural Moments Drive Media Impact — Brand Innovators, 12:25, Rado Plage Beach
• Unscripted: How Stories Earn Attention across Culture and Media — Cannes Lions Official Programming, 16:00, Rotonde Stage, The Palais
• CTV Leaders Brunch with Digiday — EX.CO, 10:30, MEDĀMI Restaurant
• Panel Discussion: The AI Advertising Era Changes the Game — Are You Ready? — DV (Double Verify), 13:00, DV Yacht
• Total TV: From Evolution to Effectiveness — Ebiquity, ISBA and Netflix, 13:00, Clubhouse Rooftop, JW Marriott
• Media, Influence, and the Art of Engagement: Willa Bennett & Michael Sebastian in Conversation with Emily Sundberg | Cosmopolitan & Esquire — Hearst Magazines, 10:00, Hearst House
• Luxury at first sight: How iconic brands are redefining TV's most premium screen — Samsung Ads, 12:00, Samsung Ads Marina Lounge
• EMEA Roundtable — T-Mobile Advertising Solutions, 12:30, T-Mobile Terrasse
• UK Advertising Global Reception — UK Advertising / Advertising Association, 09:00, UK House @ Empower Cafe
• Beyond Market Entry: Rethinking UK–Nigeria Creative Collaboration — UK Advertising / Advertising Association, 10:00, UK House @ Empower Cafe
• Media, Commerce and the New Definition of Value — UK Advertising / Advertising Association, 14:00, UK House @ Empower Cafe
• Women in Programmatic Panel & Happy Hour — Verve, 16:30, La Cantina by Verve
• Advertising Association Takeover — Closed Event — WACL (Powered by Propeller) (with Advertising Association), 18:00, WACL Empower Café
• Mail Unleashed Live with Rory Sutherland — WACL (Powered by Propeller) (with Mail Metro Media), 11:00, WACL Empower Café
• WFA Sustainable Marketing Roundtable at DEPT Secret Garden — WFA (World Federation of Advertisers), 12:00, DEPT Secret Garden
• WFA x DEPT Panel: Beyond Artificial — The Real Work of Scaling AI — WFA (World Federation of Advertisers) (with DEPT), 08:30, DEPT Secret Garden
• WFA x IAB Roundtable: Retail Media — Raising the Bar — WFA (World Federation of Advertisers) (with IAB), 13:30, Location TBC
• WFA x IARD Panel: From #Ad to Impact — Embracing Responsibility, Empowering Creativity, Expanding Influence — WFA (World Federation of Advertisers) (with IARD), 08:30, Deloitte Digital Apartment
• WFA x Meta Panel: Trust and Transparency in AI — WFA (World Federation of Advertisers) (with Meta), 13:45, Hotel Barrière Le Majestic
• Roundtable & Networking Lunch – CTV Moments at Scale: New Insights and Opportunities for Unlocking Brand Alignment — Wurl, 12:00, Cabana Row (Cabana #16)
• WFA In-House Forum: The New Rules of In-House Creativity — Agents, Talent, and Impact — WFA (World Federation of Advertisers), 08:00, Brandtech Beach
• The Catch Up with Yahoo News — Yahoo, 10:00, Yahoo Beach
• The Future of Media Owners Roundtable — Maison NDA, 11:30, 59 Rue Félix Faure, Cannes (upstairs)
• SiriusXM + Unwell @ FQ Beach (feat. Alex Cooper) — SiriusXM Media & AdsWizz, 17:00, FQ Beach, Hotel Martinez Beachfront
• Why after 20 years, podcasting is finally getting the attention it deserves — SiriusXM Media & AdsWizz, 15:30, LBB Beach, La Plage Croisette
• The Future of Retail Media Roundtable — Maison NDA, 11:30, 59 Rue Félix Faure, Cannes (upstairs)
• TV Rise Forum — Cannes Town Hall — TV Rise, 13:30, Marea Rooftop, Canopy by Hilton, Cannes
• BBC Studios: Trusted audio: How Podcast Became The New Frontier For Trusted News — BBC Studios, 15:00, BBC Studios
• Tesco Media Lunch — Tesco Media, 12:00, La Guerite
• Media Carpool Podcast — Camphouse, 09:00, Croisette
• The Haven by Human: The Trust Gap: Why the Next Era of Media Needs More Than Verification — 614 Group, 13:00, 2 Rue des Serbes
• The Haven by Human: The Internet Is No Longer Human: AI Agents, Bot Traffic, and the New Economics of Media — 614 Group, 13:30, 2 Rue des Serbes
• FIFA World Cup 2026™ Watch Party: Portugal vs Uzbekistan — Nielsen, 18:30, Hotel Martinez - Nielsen Media Intelligence Hub
• The Power Play: Women's Sports, Influence & The New Rules of Brand Growth — Nielsen, 13:00, Hotel Martinez - Nielsen Media Intelligence Hub
• Press Sunset — NINCH, 18:00, Ninch Plage
• Agentic Advertising: Media buying impact — Pubx, 12:30, Belle Plage Beach Club
• Viant: VIP Publisher Dinner — Viant, 19:30, Gavroche
• Televisionaries: The TV Leaders Panel — Freewheel, 09:00, FreeWheel Beach
• Creativity is business: Europes most effective advertising — Kantar, 09:30, The Kantar Content Studio
• The Future of Retail Media Roundtable (Maison NDA) — Newdigitalage, 11:30, Upstairs at Maison NDA,
• WP Executive Roundtable Lunch: Technology, Trust, Future of Media — Washingtonpost, 12:00, WP Studio at Cannes,
• Digiday Panel & Cocktail Reception — Digiday, 15:00, 15 Rue Louis Blanc, Cannes
• The Cannes Social — Exchangewire, 16:00, Ma Nolan's Irish Pub, Cannes
• Retail Media Age Panel + Networking Drinks — Newdigitalage, 16:00, Upstairs at Maison NDA
• Campaign and Bauer Media — Campaignatcannes, 16:30, Campaign House rooftop, Hilton Canopy, Cannes
• Roundel Cocktails & Connections — Roundel, 16:30, Venue Confirmed on RSVP
• Scaling advertiser access: unlocking commerce-driven audiences — Scaling Advertiser Access, 16:00, Hotel Barriere Le Majestic, Penthouse 7th floor
• World Woman Cannes Agenda: That's What She Said — Worldwomanfoundation, 18:30, Hotel Splendid, Cannes
• Cannes Marketing & Media Leaders Brunch — Digiday, 10:30, Medami
• VideoWeek Live — Videoweek, 11:00, Marea Rooftop, Canopy by Hilton, Cannes
• Better together: When data sparks connection on CTV — Samsung Ads, 16:00, Samsung Ads Marina Lounge
• Networking Event – First Pour, Reimagined: A Streaming TV Leadership Social — Wurl, 16:00, Cabana Row (Cabana #16)
• From Gen Z to Gen Zalpha: The Attention Generation — UK Advertising / Advertising Association, 09:30, LBB & Friends Beach
• Panel Discussion: Beyond the Algorithm — Keeping Humanity at the Centre of Media Investment — Happydemics, 16:30, Empower Cafe
• Influential Sports x Fanatics Advertising Happy Hour — Publicis, 17:00, Influential Beach
• Proof, Not Hype: Retail Media That Really Moves the Market — Nectar360, 10:00, LIONS Advisory Brand Beach
• From Signals to Impact: How Leading Brands Are Navigating the Next Era of Retail Media — Nectar360, 11:15, LIONS Advisory Brand Beach
• How Agentic AI can Elevate Premium CTV (with Google Ad Manager) — Beet.TV, 11:00, Salon Dinard, Hotel Barrière Le Majestic
• Beet.TV Leadership Sessions in partnership with Ibotta and DoorDash Ads — Beet.TV, 15:00, Salon Dinard, Hotel Barrière Le Majestic
• Beet.TV Leadership Sessions in partnership with DaVinci Commerce — Beet.TV, 14:00, Salon Dinard, Hotel Barrière Le Majestic
• 2026 and Beyond: Media Innovation Outlook — Brand Innovators, 12:25, Rado Plage Beach
• Two Chairs Live with Chase Media Solutions — ADWEEK, 11:05, ADWEEK House
• The Silk Press Conference Heard Around The World — ADWEEK, 11:40, ADWEEK House
• APA x Tantor Films x Audio Network x LALA - Villa Pool Party — Advertising Producers Association, 13:00, Provided upon RSVP
• Women in AdTech & Media Social — WURL, 16:00, Cabana 16, Cabana Row
• Creativity Over Clicks — Mars & Ipsos, 16:45, The Forum, Rotonde
• Publisher Perspectives in Cannes — Publisher Perspectives, 15:00, The Dukes Pub
• Building the UK–Saudi Arabia Creative Corridor — UK Advertising / Advertising Association, 10:00, UK House @ Empower Cafe
• Trust in the Age of AI and Influence — UK Advertising / Advertising Association, 11:30, UK House @ Empower Cafe
• What Fans Pay Attention To — UK Advertising / Advertising Association, 12:00, UK House @ Empower Cafe
• Omnichannel Roundtable — T-Mobile Advertising Solutions, 12:00, T-Mobile Terrasse
• UK Industry Update — T-Mobile Advertising Solutions, 14:30, T-Mobile Terrasse
• Wednesday Spritz Hour — T-Mobile Advertising Solutions, 16:00, T-Mobile Terrasse
• Women Shaping Media Breakfast — The Trade Desk, 08:30, OpenHouse @ Cabana Row
• Decisions at the Speed of Now: AI, Judgement, and the Modern Marketing Leader — UK Advertising / Advertising Association, 13:00, UK House @ Empower Cafe
• The New Economics of Fandom — UK Advertising / Advertising Association, 15:00, UK House @ Empower Cafe
• The Fandom Advantage: How Strategies Can Fuel Brand Growth — Brought to you by Advertising Association — WACL (Powered by Propeller) (with Advertising Association), 09:45, WACL Empower Café
• What Fans Pay Attention To — Brought to you by Advertising Association — WACL (Powered by Propeller) (with Advertising Association), 12:00, WACL Empower Café
• Beyond the Algorithm: Keeping Humanity at the Centre of Media Investment — WACL (Powered by Propeller) (with Happydemics), 16:30, WACL Empower Café
• Roundtable & Networking Lunch – The Intersection of Quality & Contextual in CTV — Wurl, 12:00, Cabana Row (Cabana #16)
• Influencer-First Media Strategies: The New CPG Playbook for Growth — Kroger, 11:00, 3 Rond Point Duboys d'Angers 06400 Cannes, France
• The Earned Media Paradox: Big Value, Shrinking Media Outlets — SIGNAL, 16:00, Hotel Le Suquet, Cannes
• From In-Feed to In-Store — TikTok, 13:30, Carlton Cannes, a Regent Hotel, 58 Bd de la Croisette, Cannes
• Panel Presented By EACA: Purpose at Scale — Effective Advertising Across Europe — Little Black Book (LBB), 09:45, LBB & Friends Beach
• Panel Presented By Bauer Media and Hearts & Sciences: Do Category Entry Points Settle the Brand vs. Performance Debate Once and For All? — Little Black Book (LBB), 11:30, LBB & Friends Beach
• Creativity is business: Frances most effective advertising — Kantar, 17:00, The Kantar Content Studio
• Get Sh*t Done x Cannes 2026 — Get Sh*T Done, 16:00, Venue Confirmed on RSVP
• WP Executive Roundtable Lunch: The Power of News — Washingtonpost, 12:00, WP Studio at Cannes
• Nectar360 session amplification with Campaign — Campaignatcannes, 09:00, Campaign House, Cannes
• SAMA Belonging Lounge (w/ AIMM & ANA) — SiriusXM Media & AdsWizz, 16:00, SiriusXM Media & AdsWizz Cabana, Cabana Row
• Streaming, Scrolling & Tuning Out — SiriusXM Media & AdsWizz, 10:30, FQ Beach, Hotel Martinez Beachfront
• Happy Hour Sponsored by Bauer Media (Wednesday) — Little Black Book (LBB), 16:00, LBB & Friends Beach
• Commerce Media Revolution — Instacart, 14:00, Brand Innovators Beach Stage
• The digital advertising reset: A balanced diet for 2026 — Campaignatcannes, 09:00, Campaign House, Cannes
• Craft + Curation: Why Weaving in Real-World Moments Creates Impactful Advertising — Little Black Book (LBB), 14:30, LBB & Friends Beach
• A new media world order: Clicks, carts, and content — Instacart, 10:00, Axios House
• IAB Tech Lab + Marketecture Media: Hot Takes at Cannes 2026 — IAB, Marketecture, 10:00, Provided upon RSVP
• Welcome: The State of Retail Media Effectiveness — Three Shifts Every Brand Must Navigate — Nectar360, 10:20, LIONS Advisory Brand Beach
• Streaming, Scrolling & Tuning Out: Winning Attention in the Modern Media Era — The Female Quotient, 10:30, FQ Beach @ Hôtel Martinez Beachfront
• The Rebooting & EX.CO VIP Dinner with Media Leaders — EX.CO, 19:00, Zuma Restaurant
• Panel Discussion: The Performance Premium — Raising the Bar in Social and Videocentric Platforms — DV (Double Verify), 13:00, DV Yacht
• Content Session: Your TV Budget Deserves Better Than a Billboard With a Remote — Seedtag, 11:00, La Perle
• NDA Live Podcast feat. Brian O'Kelley — Newdigitalage, 12:00, Upstairs at Maison NDA
• Building Legacy: Moving Culture through Originality and Borderless Expression — Cannes Lions Official Programming, 12:15, Debussy Theatre, The Palais
• From Signals to Systems: Building AI Media Decisioning with WPP Media — The Trade Desk, 11:30, OpenHouse @ Cabana Row
• Networking Event – Women in AdTech & Media Social — Wurl, 16:00, Cabana Row (Cabana #16)
• When the world goes quiet, South Africa gets louder — Kantar, 09:30, The Kantar Content Studio
• AI That Moves the Market: The Future of Retail Media Intelligence — Nectar360, 11:00, LIONS Advisory Brand Beach
• Roundel Women in Leadership Brunch — Roundel, 12:00, Venue Confirmed on RSVP
• The Truth about Trusted Sources — Ft, 11:00, Nikkei FT Teahouse,
• Nielsen x Gold House: The Creator is the Channel: In Conversation with Valkyrae — Nielsen, 15:00, Hotel Martinez - Nielsen Media Intelligence Hub
• Champagne & Oysters Cruise with AdTonos & TMG — AdTonos x Transact Media Group, 13:00, IGY Vieux-Port de Cannes
• Marketing Brew: The Power of News in the AI Era with Kelsey Sutton — Marketing Brew, 11:00, The Bridge by Teads
• Vantage X Women In Retail Media Collective The Collective Morning Escape — Vantage, 07:45, IGY Vieux-Port de Cannes
• Enter the Intimacy Economy: A Conversation on What Comes Next in Media — Dentsu, 11:30, Dentsu Beach House
• DEPT® Secret Garden: Cannes press breakfast (invite only) — DEPT, 09:00, DEPT Secret Garden
• Feeding Culture: How Food Brands Are Finding Their Moment in The Programmatic Era — Kroger, 10:00, 3 Rond Point Duboys d'Angers 06400 Cannes, France
• Get Real! DOOH Masterclass & Sunset Aperitivo — Displayce, JCDecaux & VIOOH, 16:30, Yacht Nela, Cannes Port
• Creativity over Clicks: Reclaiming Retail Media for Brand Building — Cannes Lions Official Programming, 16:45, The Forum, The Rotonde
• Beet.TV Leadership Sessions in partnership with 1440 — Beet.TV, 10:00, Salon Dinard, Hotel Barrière Le Majestic
• She Runs It in Cannes: Best of the Badass Bosses — SiriusXM Media & AdsWizz, 12:00, La Terrasse du Gray, 38 Rue des Serbes
• Own Your Story: Building Trust in the New Age of Digital Advertising — DAA, 10:30, Croisette Beach Hotel Cannes - MGallery Collection
• Creative Impact Unpacked: How Do We Bring Creativity Closer to Commerce? — Cannes Lions Official Programming, 12:45, Rotonde Stage, The Palais
• Commerce Media x Publishers Breakfast Club — Geoedge, 09:00, Croisette Beach
• The Creator Signal: How AI Systems Interpret Influence in Commerce — Nielsen x IAB, 11:30, Hotel Martinez - Nielsen Media Intelligence Hub
• Closing the Paid Media Effectiveness Gap — Ebiquity, WFA and RTL, 15:00, RTL Beach
• Campaign Intelligence: Rethinking Video Strategy for Brand Growth — Kantar x Amazon Ads, 14:00, Kantar Content Studio
• Retail Media Breakfast Club — Live in Cannes — Mirakl Ads, 08:00, Hotel Martinez
• Thursday Biergarten — T-Mobile Advertising Solutions, 16:00, T-Mobile Terrasse
• LBB Presents: The Artisans of Advertising — Why the Independent Maker Scene Still Dominates Craft — Little Black Book (LBB), 13:30, LBB & Friends Beach
• Where Is the Next Era of Global Industry Growth Coming From? — UK Advertising / Advertising Association, 10:00, UK House @ Empower Cafe
• The Creator Economy Has Grown Up. Has the Industry? — UK Advertising / Advertising Association, 12:30, UK House @ Empower Cafe
• How Creative Businesses Are Scaling Across the Middle East — UK Advertising / Advertising Association, 14:30, UK House @ Empower Cafe
• Evolving Advertising Technology — WACL (Powered by Propeller), 13:30, WACL Empower Café
• Mentorship Under Pressure: The Cost of Cutting Support — WACL (Powered by Propeller), 09:00, WACL Empower Café
• SiriusXM Media x TUBI Closing Happy Hour — SiriusXM Media & AdsWizz, 15:30, TUBI Club La Croisette
• Chasing Attention in a Decision Economy: Five Inconvenient Truths About Why Brands Are Losing in Culture and Commerce — Dentsu, 10:45, Dentsu Beach House
• Influence Reimagined: Media’s New Momentum — The Female Quotient, 11:00, FQ Beach @ Hôtel Martinez Beachfront
• Off the Record: Comms Mixer Breakfast (Canva) — Off The Record, 09:00, Canva Creative Cabana, Vega La Plage
• Stop Working in Advertising — BBH, 11:15, Debussy Theatre
• The Power of AI-Driven Media Strategies — Brand Innovators, 11:30, Rado Plage Beach
• From retail media to results: proving what works — From Retail Media To Results, 09:15, Journal House
• Beet.TV Leadership Sessions in partnership with Mutinex — Beet.TV, 10:00, Salon Dinard, Hotel Barrière Le Majestic
• Stop Working in Advertising.' To Engage You Need to Entertain — Cannes Lions Official Programming, 11:15, Debussy Theatre, The Palais
• Everyone is a Seller: Circular Commerce is Redefining Creative Industries — Cannes Lions Official Programming, 12:45, Rotonde Stage, The Palais
• Accelerating Advertising with Retail Media Networks — Deloitte Digital, 09:00, Journal House
• Inside the Jury Room: Creative Commerce Lions — Cannes Lions Official Programming, 10:30, Basement Stage, The Palais
• Riviera Escape from Cannes to St. Tropez — Riviera Escape From, 10:00, Departs Cannes; yacht to St. Tropez